Privacy Policy
This Privacy Policy explains how your personal information is collected, used, and shared when you visit our website (“the Site”) or make a purchase.
PERSONAL INFORMATION WE COLLECT
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies installed on your device. In addition, as you browse the Site, we collect information about the individual web pages or products you view, the websites or search terms that referred you to the Site, and how you interact with the Site. We refer to this automatically collected information as “Device Information.”
We collect Device Information using the following technologies:
• Cookies: Here is a list of the cookies we use, which you can choose to accept:
_Session_id: A unique session identifier used to store session data.
_Visit: Does not store data, lasts 30 minutes from the last visit, used to count visits.
_Uniq: Does not store data, expires at midnight (visitor’s local time) the following day, used to count the visits of a unique visitor.
Cart: Unique identifier, lasts 2 weeks, stores information about your cart.
_Secure_session_id: Unique secure session identifier.
Storefront_digest: Unique identifier, set when the store is not password-protected, used to determine if the current visitor has access.
• Log Files: These record actions on the Site and collect data such as IP address, browser type, Internet service provider (ISP), referring/exit pages, and date/time stamps.
• Web Beacons, Tags, and Pixels: These electronic files record information about how you navigate the Site.
In addition, when you make or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (such as credit card numbers or other accepted payment methods), email address, and phone number. We refer to this information as “Order Information.”
When we refer to “Personal Information” in this Privacy Policy, we mean both Device Information and Order Information.
HOW DO WE USE YOUR PERSONAL INFORMATION?
Generally, we use the Order Information we collect to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing invoices and/or order confirmations). In addition, we use this Order Information to:
• Communicate with you.
• Review our orders for potential risks or fraud.
• Provide you with information or advertising related to our products or services, in accordance with your preferences.
We use the Device Information we collect (in particular, your IP address) to help us detect potential risks and fraud and, in general, to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site and evaluating the success of our marketing and advertising campaigns).
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your Personal Information as described above. For example, we use Google Analytics to understand how our customers use the Site. You can find more information about how Google uses your Personal Information here: Google Privacy Policy. You can also opt out of Google Analytics here: Google Analytics Opt-out.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, respond to a subpoena, court order, or other legal request for information that we receive, or to protect our rights.
BEHAVIORAL ADVERTISING
As mentioned above, we use your Personal Information to provide you with targeted ads or marketing communications that we believe may be of interest to you. For more information on how targeted advertising works, you can visit the educational page of the Network Advertising Initiative.
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal.
DO NOT TRACK
Please note that we do not modify the data collection and usage practices of our Site when we see a “Do Not Track” signal from your browser.
YOUR RIGHTS
If you are a European resident, you have the right to access the Personal Information we hold about you and to request that your Personal Information be corrected, updated, or deleted. If you wish to exercise this right, please contact us using the contact information provided below.
Furthermore, please note that we process your information to fulfill contracts that we may have with you (for example, if you place an order through the Site) or otherwise to pursue our legitimate business interests as mentioned above. Also, please note that your information will be transferred outside of Europe, including to Canada and the United States.
DATA RETENTION
When you place an order through the Site, we will retain your Order Information for our records unless and until you request that we delete this information.
MINORS
The Site is not intended for individuals under the age of 18.